Privacy policy

Privacy Policy
Last Updated: May 1, 2026

This Privacy Policy outlines how SKIDLAB ("SKIDLAB," "we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit our website, make a purchase, or otherwise engage with our services (the "Services"). SKIDLAB is a brand operated on the Shopify platform. By accessing or using our Services, you agree to the practices described in this Privacy Policy.

1. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal, regulatory, or operational reasons. When we update the policy, we will revise the "Effective Date" at the top. Where required by law, we will notify you in advance.

2. Information We Collect

The personal information we collect depends on how you interact with our Services. "Personal information" refers to any data that can be used to identify or relate to you as an individual.

2.1 Information You Provide Directly

Contact Information: Name, email address, phone number, billing/shipping address
Order Details: Products purchased, transaction history
Account Data: Username, password, account preferences
Customer Support Data: Communications with our support team

2.2 Information We Collect Automatically

Device Data: IP address, browser type, operating system
Usage Data: Pages viewed, clicks, access times, referring URLs
Cookies and Tracking Technologies: See Section 7 for more detail

2.3 Information We Collect from Third Parties

Service Providers: Including payment processors, shipping partners, and analytics services
Marketing Partners: Who may provide demographic or preference information

3. How We Use Your Information

We use your personal information to:

Fulfill orders and provide the Services
Process payments and prevent fraud
Manage your account and preferences
Communicate with you, including marketing (with your consent where required)
Comply with legal obligations
Improve and personalize your experience with the Services

We rely on various legal bases to process your personal data, including the performance of a contract, legitimate interests, legal obligations, and your consent.

4. Sharing Your Personal Information

We may share your personal information in the following circumstances:

With Service Providers: For hosting, payment processing, fulfillment, marketing, and analytics
With Business Partners: For joint promotions and advertising (only where permitted by law)
As Required by Law: To comply with legal obligations, enforce terms, or protect rights
Corporate Transactions: If SKIDLAB is involved in a merger, acquisition, or sale
With Your Consent: When you direct us to share your information with third parties

We do not sell personal information in the conventional sense but may share limited data for personalized advertising as described below.

5. Targeted Advertising and Analytics

We use cookies and similar technologies to personalize your experience and deliver relevant advertising. This includes:

Interest-Based Advertising on our site and others
Performance Analytics using tools like Google Analytics or Shopify analytics

You can opt out of targeted advertising via:

Your browser settings
The Digital Advertising Alliance opt-out tool
Global Privacy Control (GPC) signals, which we honor where applicable

See Shopify's cookie policy here: https://www.shopify.com/legal/cookies

6. Your Rights and Choices

Depending on your location (e.g., under GDPR, CCPA, PIPEDA), you may have the following rights:

Right to Access: Know what personal data we hold about you
Right to Rectify: Request corrections to inaccurate data
Right to Delete: Ask us to delete your personal data, subject to legal limits
Right to Object/Restrict: Limit how we use your information
Right to Data Portability: Receive a copy of your data in a transferable format
Right to Withdraw Consent: Where consent is required, you can withdraw it at any time
Right to Opt Out: From targeted advertising or the sharing of personal data

You may exercise your rights by contacting us at info@skidlab.ca. We may verify your identity before processing certain requests.

7. Cookies and Tracking Technologies

We and our partners use cookies, pixels, and similar technologies to:

Keep you logged in
Remember preferences
Analyze traffic and performance
Deliver personalized ads

You can control cookies through your browser settings. Disabling cookies may impact site functionality.

We recognize Global Privacy Control (GPC) signals and apply opt-out requests to associated accounts when identifiable.

8. Data Retention

We retain personal information for as long as necessary to:

Provide the Services
Comply with legal and financial obligations
Resolve disputes and enforce agreements

When no longer required, we securely delete or anonymize your data.

9. Data Security

We implement technical and organizational safeguards to protect your data. While no system is entirely secure, we strive to maintain a high standard of protection. Avoid transmitting sensitive information via unencrypted methods.

10. International Data Transfers

Your personal data may be processed in countries other than where you reside. Where applicable, we use standard contractual clauses or other legally recognized mechanisms to protect cross-border data transfers.

11. Children’s Privacy

Our Services are not intended for children under the age of majority in your jurisdiction. We do not knowingly collect data from minors. If you believe a child has submitted data, please contact us to request deletion.

12. Complaints

If you are unsatisfied with our handling of your data, you may:

Contact us directly at info@skidlab.ca
File a complaint with your local data protection authority
Appeal decisions in jurisdictions where legally applicable

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact:

Email: info@skidlab.ca
SKIDLAB is the data controller for purposes of this Privacy Policy.

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